Steve Will Do It Net Worth 2025: How He Rebuilt a $12M Empire

The world of high-stakes social media is full of "one-hit wonders," but Stephen Deleonardis, better known as Steve Will Do It, is the exception to the rule. After being scrubbed from YouTube in 2022—a move that would have ended most careers—Steve didn't just survive; he diversified.

As of late 2025, the "King of Chaos" is back on top. With a massive return to YouTube, a flourishing seltzer empire, and high-octane deals on Rumble, his bank account is looking healthier than ever.

Steve Will Do It Net Worth: The 2025 Breakdown

Detail	Data
Estimated Net Worth	$5 Million – $12 Million
Monthly Income	$500,000+ (Estimated)
Primary Sources	Happy Dad Seltzer, Rumble, YouTube, Merch
Birthplace	Oviedo, Florida
Famous For	Viral Challenges, Philanthropy, NELK Boys

Who is Steve Will Do It? (The Rise of Stephen Deleonardis)

Born on August 26, 1998, in Florida, Stephen Deleonardis didn't take the traditional route to wealth. He started by posting extreme eating and drinking challenges on Instagram that were so audacious they caught the eye of the NELK Boys.

By joining the NELK collective in 2019, Steve became the face of the "Full Send" lifestyle—a brand built on pranks, raw honesty, and pushing the boundaries of what’s "allowed" on the internet.

His "will do it" persona wasn't just a gimmick; it was a business model. Whether it was chugging a full bottle of vodka or eating thirty cheeseburgers in one sitting, Steve turned shock value into a multimillion-dollar empire.

Despite his "frat boy" image, Steve is equally famous for his insane philanthropy. He’s known for handing over the keys to luxury cars (like a Tesla Model X) to random fans and even gifting a presidential Rolex to President Donald Trump.

This blend of wild stunts and extreme generosity is exactly how he built one of the most loyal fanbases in digital history.

Breaking Down the $12 Million Fortune: Revenue Streams

While most fans know him for the "Full Send" lifestyle, the steve will do it net worth in 2025 is built on a sophisticated web of business ventures.

He has evolved from a simple content creator into a minority stakeholder in several high-growth brands.

The Rumble Revolution & YouTube Comeback

After his 2022 YouTube ban, Steve signed a massive exclusive deal with Rumble. Industry experts estimate the partnership was worth millions, potentially including pre-IPO equity in the company.

By late 2025, Steve successfully transitioned back to YouTube with a revamped, high-budget style that focuses on massive giveaways and documentary-style challenges, allowing him to tap back into premium AdSense revenue.

Happy Dad Seltzer & Full Send Apparel

The backbone of his wealth remains his involvement with the NELK Boys business ecosystem.

• Happy Dad Hard Seltzer: This brand has exploded into a top-five seltzer in the U.S., generating over $67 million in annual revenue.
• Full Send Clothing: The merchandise arm continues to be a powerhouse, reportedly pulling in $70 million in yearly profits. As a key face of these brands, Steve’s ownership stakes contribute the largest portion to his total valuation.

High-Stakes Sponsorships & Gambling

Steve’s association with Stake.com and other gaming platforms has been a major revenue driver. Despite the controversy, these deals are reportedly worth $250,000 to $500,000 per month at their peak, fueling his ability to give away six-figure prizes in his videos.

Luxury Assets: Where the Money Goes

You can’t talk about steve will do it net worth without mentioning the "baller" assets. Steve doesn't just make money; he spends it on some of the rarest machines on the planet.

The 2025 Supercar Collection

Steve’s garage is estimated to be worth over $5 million alone.

Key highlights include:

• Rare McLaren MSO X: One of only 10 in the world, valued at roughly $1 million.
• Rolls-Royce Cullinan: His preferred daily driver, customized to the tune of $500,000.
• Lamborghini Huracan (Happy Dad Edition): A custom-wrapped beast worth $300,000.
• Ferrari 455 Spider: A classic in his collection with a $250,000 price tag.

Real Estate in Miami and Las Vegas

Steve currently splits his time between two of the most expensive markets in the U.S. He owns a high-end mansion in Las Vegas, which serves as a hub for his content, and maintains a luxury residence in Miami to stay close to the NELK headquarters and the beach lifestyle he loves.

Controversy and Resilience: Impact on Wealth

The financial journey of Stephen Deleonardis hasn't been a straight line. In August 2022, he faced a career-altering blow when his main YouTube channel, boasting nearly 5 million subscribers, was permanently deleted for violating community guidelines regarding gambling promotions.

For many, this would have been the end. However, Steve’s resilience is a core component of the steve will do it net worth story. He immediately pivoted to Rumble, where he signed an exclusive content deal.

By late 2025, his Rumble presence has grown to over 635,000 followers, with monthly earnings from the platform and sponsors like Stake.com estimated between $250,000 and $500,000.

The 2025 YouTube Comeback

The biggest news of 2025 is Steve’s official return to YouTube. Set for December 24, 2025, his comeback marks a "new era" of high-budget, TV-quality production.

He famously promised a $1 million giveaway once his new channel hits one million subscribers—a move designed to instantly reclaim his throne in the creator economy.

Conclusion: The Future of Steve Will Do It’s Wealth

So, what is the final verdict on steve will do it net worth in 2025? While estimates vary, the consensus among financial analysts puts his fortune in the $5 million to $12 million range.

His wealth is no longer just "YouTube money." It is an enterprise backed by:

• Equity in a top-5 national seltzer brand (Happy Dad).
• Physical Assets worth millions in luxury cars and real estate.
• Diversified Platforms ensuring that no single ban can bankrupt him again.

As he steps back into the YouTube spotlight this December, Steve is positioned to potentially double his net worth by 2026.

Frequently Asked Questions (FAQ)

How much does Steve Will Do It make a month?

In 2025, Steve’s monthly income is estimated to be over $500,000, coming from Rumble deals, Happy Dad profits, and high-ticket social media sponsorships.

Is Steve Will Do It still banned from YouTube?

As of late 2025, Steve has returned to YouTube with a new channel, ending a three-year hiatus. His first major upload and $1 million giveaway are scheduled for December 24, 2025.

Who is Steve Will Do It’s girlfriend?

Steve was famously in a long-term relationship with high school sweetheart Celina Smith. However, as of late 2025, the pair has officially split following a highly publicized fallout involving allegations of infidelity.