Jordan North Net Worth: Inside His Journey from £4 an Hour to BBC Star

Recent internet reports suggest Jordan North's net worth stands at £730,000. His yearly earnings range from £161,160 to £220,680 across his revenue streams. His financial success reflects his incredible rise in entertainment – quite a leap from his first job that paid just £4 an hour.

Jordan, born February 14, 1990, has become one of the UK's most beloved radio personalities. His early days at BBC Radio 1 saw him earn less than £150,000 in the year leading up to July 2021. He worked several jobs to make ends meet while building his broadcasting career. These days, he pulls in between £13,520 and £18,480 monthly. This puts him among Lancashire's star performers who together hold more than £300 million in wealth.

Let's take a closer look at Jordan North's path to financial success. His story shows how a Media Production graduate with First Class honors built such impressive wealth. We'll get into his career growth from his early radio days to his latest role at Capital Breakfast. The piece will also break down his income sources and share a glimpse of his life beyond the studio.

Jordan North Net Worth in 2024: The Numbers First

Jordan North's financial story shows how far he's come in his career. The former BBC Radio 1 host who now leads Capital Breakfast has built substantial wealth from multiple income sources. His earnings have grown remarkably since his early days of £4-per-hour jobs.

Estimated annual income range

Jordan makes between $161,160 and $220,680 yearly from all his income sources. This impressive amount comes from his broadcasting work, social media deals, podcast ventures, and media appearances.

His wealth grew alongside his rising fame, especially after he stood out on "I'm A Celebrity…Get Me Out Of Here!" While his exact payment remains private, contestants usually pocket "tens of thousands" for their time on the show. His predecessor, EastEnders star Jacqueline Jossa, earned £75,000 for winning the previous season.

Social media adds substantially to Jordan's income. He reaches 889,174 followers on Instagram alone, which turns into real earning power. His Instagram activities bring in $13,520 to $18,480 yearly.

Breakdown of monthly and weekly earnings

Jordan's monthly income ranges from $13,520 to $18,480 based on recent data. This translates to weekly earnings between $3,380 and $4,620. These numbers show just how far he's come from his early career.

His earnings change based on several factors:

• Broadcasting schedules and special events
• Social media engagement and follower growth
• Podcast downloads and sponsorship deals
• TV appearances and other media work

So his income peaks during major events or holiday seasons when broadcaster audiences typically grow.

How his net worth is calculated

Jordan's net worth goes beyond just his income. Net worth equals total assets minus any debts or liabilities.

Jordan's assets include:

• Property investments
• Vehicles and valuable items
• Savings and investments
• Capital FM contract value
• Rights to his podcast "Help I Sexted My Boss"

His true net worth emerges after subtracting any mortgages, car loans, credit cards, or student loans from these assets.

The average US household net worth sits at $121,700 according to Federal Reserve Board data, though this varies widely by age and other factors.

Jordan's wealth keeps growing as his media presence expands. His switch to Capital Breakfast likely boosted his salary substantially, though exact numbers remain private. His Instagram influence opens up more money-making opportunities through brand deals and sponsored content.

From £4 an Hour to Radio Star: His Early Life and Struggles

Jordan North's path to financial success started nowhere near the glamor of broadcasting. His modest beginnings shaped his drive and work ethic. Before building his estimated £730,000 net worth, he faced many challenges that helped prepare him for his broadcasting career.

Growing up in a military family

Born on February 14, 1990, in York, Jordan North grew up in a family deeply connected to military service. His father Graham's service in the Queen's Lancashire Regiment from 1982 to 2006 created a disciplined yet mobile childhood.

His family's military roots run deep—all but one of his nine close relatives served in the armed forces, including his brother Ryan who serves in the 2nd Battalion Parachute Regiment.

His family's military ties meant they moved often. He spent his early years in Burnley's Harle Syke and went to St. James' Lanehead Primary School until age 11. His family later moved to Preston, where he studied at Penwortham Priory Academy.

The North family lived in Northern Ireland during the late 1990s while his father was stationed there. Jordan shared a scary experience from this time—he barely avoided the 1998 Omagh bombing that killed 29 people and injured 200. "It was an awful time.

Dad rushed us all into the car because he knew we had to be back on camp. I remember I was only eight years old and it was one of the first times I felt really sad".

First jobs: bricklaying and restaurant work

Before his radio career, Jordan's early jobs reflected his working-class background. He started as a bricklayer—doing hard physical work that looked nothing like his future media career.

He later worked as a pot washer in a restaurant. This job taught him about workplace humor when his colleagues sent him looking for "salmon legs"—a classic kitchen prank pulled on new staff.

Life threw another challenge at 16 when his youngest brother Bradley got cancer while both his father and brother Ryan were away on military duty. Jordan stepped up to help care for his other brother Dominic and support his mother Wendy. His mother later said: "He was my rock. While all that was going on, he kept the family home going, saw his brother to school. He saw himself through college and had three jobs. He's a really incredible person".

University education and early radio gigs

School wasn't easy for Jordan. He admits he "wasn't academic" and got asked if he wanted to skip traditional studies for vocational training. "They said to me 'do you want to do bricklaying three days a week and just come into school to do English, maths and science'".

A teacher named Miss Wilson saw his potential and pushed him toward media studies—a choice that changed his path completely. After Priory, he studied at Preston College before heading to the University of Sunderland.

His radio career started during his teens at Blackpool Pleasure Beach's radio station. At Sunderland University, he dove into Spark Sunderland, the campus radio station, and often worked until one or two in the morning to perfect his skills. His hard work paid off with a First Class degree in Media Production in 2011.

During his final year, Jordan won a Bauer Radio competition looking for new talent. This victory earned him a Sunday show on The Hits Radio—his first real break in the industry that would make him famous.

Climbing the Ranks: Jordan North’s Career Timeline

Jordan North's rise from local radio enthusiast to mainstream broadcasting star shows how career persistence can lead to higher earning potential. His early radio experiences helped him build the career that would lead to his estimated £730,000 net worth.

Breakthrough with BBC Radio 1

Jordan started his BBC Radio 1 career in 2018 as a substitute presenter. He filled in for well-known personalities like Scott Mills and Nick Grimshaw. His natural broadcasting talent quickly earned him a permanent Sunday slot. The coveted 11am-1pm weekend show became his in September 2020, and he joined the station's premier talent lineup.

His BBC progression happened quickly but methodically. Jordan's authenticity and ability to connect made him appeal to listeners. Each promotion on the BBC ladder brought better financial rewards.

Podcast success with 'Help I Sexted My Boss'

Jordan's career expanded when he co-created the hit podcast "Help I Sexted My Boss" with William Hanson. The comedy-advice show became an unexpected success with over 14 million downloads. His broadcasting salary grew with this lucrative secondary income stream from the podcast.

The podcast's success went beyond download numbers. Live tours, merchandise sales, and a broader audience base created multiple revenue channels that proved financially smart.

TV appearances and I'm A Celeb fame

November 2020 marked a turning point when Jordan joined ITV's "I'm A Celebrity…Get Me Out Of Here!" He finished as runner-up despite his fear of heights and enclosed spaces. The public loved his genuine reactions to challenges.

His TV exposure made him more marketable. After the show, Jordan's social media following grew rapidly, which led to brand partnerships and sponsorships that boosted his income.

Recent move to Capital Breakfast

Jordan made headlines in February 2023 when he left BBC Radio 1 after five years. He joined Capital FM's flagship Breakfast show with Chris Stark and Sian Welby. This strategic career move likely came with a big salary increase.

Capital FM lets Jordan reach new listeners while staying true to his broadcasting style. His move shows his growing value in the UK media world. Global Radio's extensive network offers him more opportunities to grow his net worth through new partnerships.

Where the Money Comes From: Jordan’s Income Sources

Jordan North has created wealth through multiple income streams that add to his net worth. His smart approach to earning money shows how today's media personalities can make money from different platforms.

BBC and Capital Radio salaries

Jordan's main income flows from his broadcasting career. His switch from BBC Radio 1 to Capital FM's Breakfast show in 2023 brought him a big pay raise. His BBC earnings stayed under the £150,000 public disclosure limit, which kept his exact pay private. The move to Capital breakfast—a prime show in commercial radio—gave his base income a major boost.

Podcast and media appearances

Radio isn't his only source of income. Jordan co-hosts the hit podcast "Help I Sexted My Boss" with etiquette expert William Hanson.

This show brings in money through:

• Direct advertising and sponsorship deals
• Live show ticket sales and touring revenue
• Merchandise sales related to the podcast brand

His second-place finish on "I'm A Celebrity…Get Me Out Of Here!" in 2020 earned him a hefty appearance fee. The show lifted his public profile and led to more TV, radio, and digital opportunities.

Brand deals and sponsorships

After "I'm A Celebrity," brands started noticing Jordan's appeal. His genuine, down-to-earth personality makes him perfect for companies that want to reach younger audiences. These deals often include promotional content, brand events, and ambassador roles—all adding to his yearly earnings.

Social media monetization

Jordan's strong Instagram presence, with its large following, creates another money stream. His high engagement rates help him earn from sponsored posts, brand partnerships, and affiliate marketing. Top influencers like him can charge premium rates for posts, especially when they match his broadcasting image and target audience.

Jordan's path to financial success comes from using his media personality wisely. He spreads his talents across broadcasting, digital content, celebrity appearances, and brand partnerships. This mix of income sources keeps growing as his public profile expands.

Beyond the Mic: Public Image, Honors, and Personal Life

Jordan North's professional success shows in his net worth, but his values and private nature define his public image more than money ever could. He sets clear boundaries between his public and private life, unlike many other celebrities.

Jordan North partner and private life

Throughout his career, Jordan has kept his love life away from the public eye and never named any partners. He made his single status clear before joining I'm A Celebrity in 2020. "But that is not the reason why I am going in," he stated. He later explained to the Mirror: "I've always tried to keep things pretty private. It's sometimes quite unnerving when people ask about your personal life".

His podcast co-host William Hanson sometimes shares small details about Jordan's private moments. He once revealed that Jordan had "been tied up with a dressing gown chord" during a past romantic encounter. Jordan stays close to his family and shared his father's funny response to his brother's pregnancy announcement.

Honorary Fellowship and public recognition

The University of Sunderland awarded Jordan an Honorary Fellowship in July 2023. He had earned his First-Class degree in Media Production there in 201. This moment meant more because he missed his first graduation ceremony. He admitted, "I actually missed my original graduation in 2011 because I went on a lads' holiday in Magaluf and my mum has never forgiven me".

Jordan's talents earned him Best Radio Presenter at the 2025 Television and Radio Industries Club Awards. This was his first radio award after nearly 20 years of broadcasting. "I've been doing this since I was 16 and I've never won a radio award in my career," he said after receiving the honor.

Social media following and influence

Jordan's influence extends beyond traditional broadcasting with 850,000 Instagram followers. His authentic personality appeals to audiences on all platforms, which boosts both his public appeal and commercial success.

Conclusion

Jordan North's experience shows what persistence and hard work can achieve. He started by earning £4 per hour and now has a net worth close to £730,000. His success matches his career growth – from a First Class university graduate to one of the UK's most popular broadcasting personalities.

His smart approach to income has paid off well. He earns not just from his radio work at BBC and Capital Breakfast, but also from his hit podcast "Help I Sexted My Boss." He makes good money through brand deals and social media too. His stint on "I'm A Celebrity" took both his fame and earnings to another level.

The most interesting part about Jordan's story is how he balances public success with private life. Even with growing fame and money, he stays true to his working-class background and keeps his personal life private. His professional journey got recognition with an Honorary Fellowship from the University of Sunderland.

Without doubt, Jordan's financial success means more than money in the bank. It shows how well he connects with people across different platforms and uses that connection to build lasting career success. Now at Capital Breakfast, Jordan North proves that real talent, being relatable, and working hard can turn humble beginnings into amazing achievements.

FAQs

Q1. What is Jordan North's current role in the broadcasting industry?

Jordan North is currently the host of Capital Breakfast, a position he has held since April 2024. This move came after his successful stint at BBC Radio 1, where he hosted various shows including lunchtime and drivetime slots.

Q2. How did Jordan North's career in radio begin?

Jordan's radio career started when he was a teenager, working part-time at Blackpool Pleasure Beach's radio station. He later honed his skills at Spark Sunderland, his university's campus radio station, before winning a competition that landed him a Sunday show on The Hits Radio during his final year of university.

Q3. What impact did "I'm A Celebrity…Get Me Out Of Here!" have on Jordan North's career?

Participating in "I'm A Celebrity" in 2020 significantly boosted Jordan's public profile. He finished as runner-up, which led to increased media opportunities, a larger social media following, and more lucrative brand partnerships, all contributing to his growing net worth.

Q4. What are Jordan North's main sources of income?

Jordan's income comes from multiple sources, including his radio salary (previously from BBC, now from Capital FM), earnings from his popular podcast "Help I Sexted My Boss," brand deals and sponsorships, and social media monetization, particularly through his large Instagram following.

Q5. How does Jordan North balance his public persona with his private life?

Despite his growing fame, Jordan maintains strict boundaries around his personal life. He rarely discusses his romantic relationships publicly and emphasizes keeping his private affairs separate from his professional life. This approach has allowed him to maintain authenticity in his public persona while preserving his personal privacy.