Tech Gist

What Are You ThinQing, LG!

The LG G7 ThinQ came, saw, and didn’t win as many hearts as expected, but after watching reviews from MKBHD and others,  I came to the conclusion that it’s a good phone! A good phone with a not-so-great name. I mean, who came up with something like ThinQ?!

Now, according to reports, the ThinQ brand won’t just stop at the G7, or their smart appliances, as a matter of fact, LG is rebranding older phones to ThinQ — So instead of the LG G6 we all know and probably love, you get “LG G6ThinQ.”

Yes, it has a superscript!

Just to enlighten you a bit, LG ThinQ aims to group together premium appliances and consumer electronics under one banner. However, it’s not just a name. Products that carry the ThinQ branding will be artificially intelligent, able to communicate with each other and employ LG’s own deep learning technology in order to better understand your habits and needs. In other words, ThinQ is the beginning of their assistant suite — like Google Assistant and Siri— that’ll span all premium electronics they offer.

At the moment, I don’t have a problem with the idea, the only problem I have is the fact that the marketing team has wasted efforts thinqing about a name like ThinQ and rebranding older devices when they should have thought about how to get LG back to its glory days.

In unrelated news, can anyone repeat this quickly —THINQ QTHIN —at least 10 times (at the first attempt)?

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3 comments on “What Are You ThinQing, LG!

  1. Adegbenro says:

    It will take another 2 years for ME not to associate LG and boot looping.

  2. ỌBÁDÁRÀ says:

    … WELL, LG WILL CONTINUE TO TRY, BUT THEY WILL ALWAYS BE FOLLOWER TO THE MAIN ACTORS.
    LG’S FLAGSHIPS MAYBE CHEAP COMPARED TO SAMMY AND APPLE, BUT, THEY WOULDN’T EVEN MAKE AS MUCH SALES AS THOSE TWO.
    THE AI ADOPTED FOR THE CAMERA(MAINLY) IS A GOOD MOVE EVEN THOUGH THE PHONE IS BADLY NAMED…

  3. _edu_andrew_ says:

    Nice one from LG…the phone looks really great

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