By “the YouTube way,” I mean that Facebook is getting set to introduce ads that would show up at the beginning of a video, in simple terms, pre-roll ads.
Unlike YouTube’s 5-second limit ads, the pre-roll ads will run for up to six seconds provided that the video is 3-minutes long, it will also appear on videos in Facebook’s “Watch” Hub, not the News Feed.
When should you expect to see them?
I once had this believe that YouTube was the king of video views (I still do, in a way) until I saw the millions of views a video can garner on Facebook (A case study is this viral video on YouTube that garnered more views on Facebook):
As expected, this should generate a significant revenue for Facebook.
As for the users, well:
The majority of the internet economy is driven by ads.