I think one of the popular questions non-techies, especially the baby boomers ask when buying a new Smartphone is:
By the end of June 2017, there were nearly 140 million “active lines” in Nigeria’s mobile market and I’m certain that at least two-thirds of those active lines were shared by a single user
Now, based on a report, Nigeria had the highest number of dual-SIM phones in Africa. To put things into perspective, Nigeria commanded a 49% market share in Q2 2017.
The result in itself is not surprising —back then, a lot of Nigerians (including myself) stored different SIM cards in a bid to insulate themselves from network downtime. Then we had the cost-conscious subscribers who always tried to take advantage of different promotions offered by telcos — I remember switching to GLO to take advantage of a discount on voice calls and promptly switching to MTN to use up a deal on free SMS. Today, even though network connectivity has slightly improved, the cultural conversion of dual SIM phones still remains; which is why dual-SIM phones from phone manufacturers like Infinix, Tecno and other are popular.
I think the only Phone manufacturer that has remained immune to this trend is Apple, but I doubt if any other phone manufacturer hoping to thrive in Nigeria can introduce a mid-range phone that doesn’t have dual-SIM support.