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Let's Say A Prayer: HTC Is Being Haunted By The Ghost Of Microsoft's Past.

Poor HTC. 
Yesterday, HTC, one of the tech companies that gets it right with their Smartphones announced that they were in the same dilemma Blackberry and Microsoft faced some months back. According to The Guardian, HTC suffered a net loss of Tw$8 billion (USD$253) which is the company’s biggest net loss ever. The loss has been tied to the brand’s major competitors – Xiaomi, Samsung, and iPhone.
Not only did HTC lose profit, it will also do what Microsoft did – sack employees. 
The company  said it would cut jobs and discontinue some of its models to focus more on high-end devices. “HTC has begun to implement company-wide efficiency measures to reduce operating costs across the organisation and ensure resources are appropriately allocated to future growth,” the statement said.

A chart from Business Insider shows HTC’s share price after its earnings announcement. See the huge fall? #sigh
Image Source: Business Insider

I have always been a fan of HTC, so I feel sad that this is happening.
What are your thoughts?


13 comments on “Let's Say A Prayer: HTC Is Being Haunted By The Ghost Of Microsoft's Past.

  1. kaybang says:

    that’s a shame. HTC=guy in blue & IPHONE/SAMSUNG=guy in red 🙁 🙁

  2. Kay says:

    In a world where apple exists, this is bound to happen

    1. Anonymous says:

      But Samsung is still surviving in tha same world, so that is no excuse

      1. Kay says:

        All fingers are not equal remember? :mrgreen:

  3. Awesomecaye says:

    I actually expect their “high-end devices” to help them one way or another; at least they are known to make great phones.

    1. htcfreak says:

      Yeah, they make great phones that done sell.

      1. Awesomecaye says:

        Well, they haven’t been able to permeate the market the way Samsung and iPhone have been able to.

  4. Awesomecaye says:

    There’s no denying that it’s gonna be a tough one for them, no doubt

  5. Samm says:

    That’s a major nosedive.

  6. vjsmiles says:

    Microsoft be like—+ hahahahahahahahah 😀

  7. Chidexta says:

    Costly phones not for average citixens.

  8. As with other technology segments, “having the best technology or the best product has rarely been a guarantee for success,” he said. To add insult to injury, as HTC was reporting its third-quarter loss, Samsung said Thursday it expected record profits of $9.

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