Tech Gist

Let's Play Pretend, What If Google Starts Charging For Every Search? See The Top 7 Things That Might Happen.

I had  a conversation with a colleague on how much everyone has to come to rely on Google – It is so bad that some of us hardly use our brains for answers, Everyone now depends on Google even for the smallest queries. I mean, why else would anyone search for “how to kiss”!
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Google has integrated itself into our everyday lives. According to Internet live stats, Google now processes over 40,000 search queries every second on average, which translates to over 3.5 billion searches per day and 1.2 trillion searches per year worldwide. Now imagine this, what if google starts charging for every search? let’s say like monthly subscription at a low cost. The truth is many people would actually pay to use that service because Google gets it right. I have tried switching search engines from time to time but found it quite limiting.
So, Let’s play pretend, Let’s assume Google starts charging for every search and people are okay ok with it, Here are some few things that might happen. 

  • People searching for less stupid things.

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  • People searching more effectively i.e reduced typos. If I am going to get charged for searching, I’ll better enter a correct search term that’s bound to give better results.

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  • People actually going past page 1 of results.

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  • There would be a huge company party at Microsoft, sponsored by the Bing team.

Misstechy IF Google start charging for every search

  • Libraries will rise back to the glorious days.

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  • The most common search on Bing would be How to search on Google without paying?

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  • You won’t be able to check whether your internet connection is working or not

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However, this can never happen, for one, Google is an information company and every time you do a search, they collect data and with that data, they detect trends, target marketing, and provide analytics to businesses and If their search volume decreases, their revenue would also plummet. Secondly, it has become human tendency to keep searching till we find free things  on the internet, remember what happened when Megashare or Piratebay was shut down? People replaced it with Putlocker and kickass torrent, so it would be quite foolish for Google to even think about it.
In the meantime, Keep calm and continue Googling 


23 comments on “Let's Play Pretend, What If Google Starts Charging For Every Search? See The Top 7 Things That Might Happen.

  1. vjsmiles says:

    Omg 😀
    Tobilicious what part of your brain did this sizzling post emanate from?
    Top notch…

    1. Tobi Ayeni says:

      Lol thank you vjsmiles.

  2. Kay says:

    Wait is that Loki or Rumple? 😮

    1. SweetSusie says:

      What is a loki or rumple?

  3. Benjibabs says:

    Interesting post! As you rightly concluded, Google needs the free searches to rake in revenue from other aspects of their business. In fact, one would not be far from the truth to say that the life line of Google’s business is the free searches. The only way I see Google pulling this off is charging an extremely little fee. So, would you consider leaving Google if they start charging $1 per year?

    1. SweetSusie says:

      Many Nigerians would leave Google. and $1 per year makes no sense.

      1. Benjibabs says:

        Exactly my point! Charge a senseless, ridiculous amount and the users will not think twice before subscribing; however, do you know what that transforms to in revenue for Google? As per, Google had 1.17 billion unique searches in 2012. Let’s even assume that Google spends half of that amount in dollars to take care of creation of billing system, communication etc and also to account for folks accessing Google with multiple devices, the profit is still unimaginable. 🙂

  4. feranmi says:

    true true 😀

  5. kaybang says:

    *throws hands up* sorry the verge & slashgear but y’all have a lot to learn from misstechy. It’ll be a while b4 i return. So…..Cheers

  6. Cirphrank says:

    Loki my guy, so you made it to a post on this prestigious website.

    1. Sir Stevoe says:

      Loki is also your guy? Who is Loki btw?

  7. Giovanni says:

    Stumbled upon an post about you on Nairaland, had to check you up…Seriously–I feel this post–and many others you have over here are solid–you’re doing great. #bravo
    However, the thing is: Google would loss most of its users if it starts charging for searches. Competition drives the market, someone (Bing/ Duckduckgo, etc) is ready to offer a free service that’d compete with Google’s paid search service.
    Google also makes money through search ads. So, its 3.5 billion searches per day will prolly reduce to 100-200 million searches per day. People would move to other search engines, and popular blogs/directories/forum(with loads of content and an active following) will benefit immensely.
    For example: If Google charges 0.01 cents per search, so at 100-200 million searches per day would be,at most, $2 million per day in profit. And maybe 2 million from search ads. This would not be compared to the money Google makes from 3.5 Billion searches(through search ads alone).
    Also, most of these searchers visit sites or blogs with Google Adsense ads on them–this is also extra income for Google.#Opinion

    1. Tobi Ayeni says:

      Your opinion is very true, it would be bad business for Google to even hint at charging.

      1. Titi says:

        Very vital points you raised @Giovanni

  8. Samm says:

    I saw a post about you on Nairaland, And I was “Aroused” by the thought of a female Tech blogger! Thought I’ll check you out!
    I’ve got to say, I’m impressed, I never thought females were cut out for geeky and techy things.
    You just got an new follower!

    1. Tobi Ayeni says:

      Yayy Samm, Thanks so much. you’ve made my day

    2. Titi says:

      Welcome Samm

    3. Sir Stevoe says:

      Yaay! Welcome to the fam, Sam 🙂

  9. Sir Stevoe says:

    Hilarious and quite creative thread I must confess. Thumbs up Tobi

  10. Sir Stevoe says:

    Most if not all, of the above points are very true! Pple need to stop searching for ‘everything’! Imagine someone using Google calculator, height of Google addiction lol

  11. yudy says:

    Tobi what’s the latest on andela project? Taken the test & gotten my result already but since then no new update from them.

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