According to the latest earnings report, a lot of users are spending less time on Facebook, the company recorded a reduced watch time of 50 million hours, which is a drop of 0.035 hours. They also reported their first-ever decline in daily active users in the U.S. and Canada— it had 184 million daily users in this region in the quarter, down from 185 million in the previous quarter.
Now, here is why I immediately thought about this GIF:
…After reading the report.
Despite the decline in the number of users, Facebook still raked in a record $12.97 billion in total revenue last quarter! That is not all, the average revenue per user (worldwide) hit $6.18, up from $5.07 in the last quarter.
In other words, on an average, Facebook made $6.18 off each user in Q4 of 2017.